Answers to the
Questions Authors
Ask Most.

Campaign investment starts at $500 and scales based on scope, channels, objectives, and timeline. Every campaign receives a custom proposal with a clear breakdown of investment and deliverables. There are no hidden fees. The exact cost for your project is confirmed after reviewing your book and goals.

Not necessarily. If you have a budget range in mind, that helps us scope the campaign appropriately. But if you are not sure what is realistic, we can discuss that during the enquiry process and recommend a campaign scope that fits your objectives and what you are comfortable investing.

The minimum campaign investment is $500. This covers focused, single-channel promotional campaigns with a specific, defined objective. For broader multi-channel campaigns, the recommended minimum is $2,500+. The exact figure is confirmed in your custom proposal.

The investment levels shown are the agency's management and strategy fees. If your campaign includes paid advertising (Amazon Ads, Facebook, Instagram, TikTok), the advertising budget is separate and paid directly to the platform. Both costs are clearly outlined in your proposal before any commitment.

Payment structure is discussed as part of the proposal process. For longer campaigns, milestone-based payments may be arranged. This is confirmed in writing before any work begins. Contact us to discuss what works for your situation.

No. Submitting an enquiry is completely free and carries no financial obligation. Albert Nathan reviews your project, prepares a tailored proposal, and presents it for your consideration. You are free to review it, ask questions, and decide whether to proceed on your own timeline without any pressure.

The full range of book marketing services: book launch campaigns, Amazon marketing, author branding, paid advertising (Amazon, Meta, TikTok), reader outreach, influencer and blogger outreach, social media marketing, SEO, email marketing, Goodreads promotion, consulting, and custom campaigns. See the Services page for full details.

Yes. Individual services such as Amazon listing optimization, influencer outreach, a book review campaign, or a social media strategy can be commissioned independently. The investment for individual services is agreed based on the scope and workload of that specific service.

Your enquiry is personally reviewed by Albert Nathan. You receive a response within 24 to 48 hours. If your project is a good fit, we discuss your book, marketing objectives, and campaign options. A tailored proposal is then prepared for your review.

It depends on the campaign scope. A book launch campaign typically runs for 4 to 12 weeks with the core intensity around the release window. Sustained marketing over 6 to 12 months consistently outperforms one-time campaigns. The most successful authors treat marketing as an ongoing activity, not a single event.

Yes. Self-published authors are a significant part of who we work with. We understand the specific challenges independent authors face and build campaigns designed to help them compete effectively in the commercial marketplace.

Yes. We work with authors who have traditional publishing deals and need marketing support beyond what their publisher's in-house team is able to provide. We also work directly with publishers.

Yes. Independent and mid-size publishers who need specialist book marketing support for individual titles or across their publishing catalogue are welcome. We can provide title-specific campaigns or multi-title marketing programs.

No. Book sales are influenced by many factors including book quality, cover design, pricing, reader demand, competition, timing, and market conditions. Many of these fall outside the scope of marketing. What we guarantee is strategic, professional execution of the agreed campaign. Marketing results vary and no specific outcome can be promised.

Some marketing channels produce early results within days. Paid advertising, for example, can drive traffic quickly. Other channels such as SEO, organic audience building, and outreach campaigns take longer to develop. A realistic timeline for sustained marketing results is typically 4 to 12 weeks depending on the campaign scope and starting position.

Yes. Every campaign includes clear, honest reporting on what was executed and what the campaign produced. Reports are provided at regular intervals (weekly, bi-weekly, or monthly depending on the campaign scope). You always know where your investment is going and what it is producing.

Yes. Albert Nathan Agency is a solo agency. Every author works directly with Albert Nathan throughout the entire process. From enquiry to proposal to campaign execution and reporting. No account managers. No junior staff. Direct accountability throughout.

We have honest conversations throughout the campaign. If something is not working, we adjust. If the campaign is not meeting expectations, we discuss why and explore alternatives. Our goal is always to deliver the best possible outcome for your book, and we remain accountable to that throughout the project.

Yes. You can view real case studies and author testimonials on this website. All case studies and testimonials are from real authors and campaigns, published with permission.